WME, IMG Owner Renames Parent Company Endeavor

WME-IMG has changed the name of its six-letter parent company, which will now be called Endeavor.

A throwback to the agency that Ari Emanuel co-founded 1997, where he met his current Co-CEO Patrick Whitesell, the refreshed name will continue to manage all portfolio companies including powerhouse talent agency WME and New York-based fashion and events company IMG.

“WME | IMG represented a pivotal moment in our company’s history, but it does not accurately reflect the extent of our...

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IMG [+]    Endeavor [+]    Ari Emanuel [+]    CEO Patrick Whitesell [+]   

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