When Manchester United and Liverpool Launched Their Own Lagers, and Failed

There is virtually no product that a football club won't put its name to.

At the last count, Manchester United had 65 commercial partners. This includes Milly, the club's global mattress and pillow partner as well as YOU.C1000 which, as everyone surely knows, is United's isotonic drinks partner for Indonesia.

Last year, Chaokoh became the official coconut water partner of Liverpool FC and celebrated that landmark deal by flying over Robbie Fowler to pose with an assortment of Chaokoh...

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