What Mark Zuckerberg's Testimony Says About The Dark Side of Data-Driven Marketing

You've probably heard that Facebook CEO Mark Zuckerberg is testifying before Congress this week. The testimony covers the Russia-linked Internet Research Agency's misinformation campaign and Cambridge Analytica scandal. What you might not know is that Facebook is the least-trusted major tech company, by far. In large part, that is because of the way Facebook invades user privacy to target advertising.

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