VW Intends to Make Off-Roady Atlas Trim to Appeal to Outdoor Enthusiasts

Volkswagen has been saying for a while now that it wants to cater more to enthusiasts, and the latest expression of that desire is the Atlas Basecamp.

The concept was revealed just ahead of the New York Auto Show and according to VW’s North American CEO, Scott Keogh, the brand intends to follow through with a thematically similar production car.

“Some iteration of [Atlas Basecamp] will get itself into the market,” said Keogh to a room of reporters at the New York Auto Show.


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