Vevo will shutter apps, in order to focus on YouTube

YouTube has long been the key to Vevo’s music syndication services, and in a blog post today, the company announced plans to focus even more on the site. The effort, which finds Vevo, “focused on engaging the biggest audiences and pursuing growth opportunities,” also involves trimming away some of the elements it deems unnecessary to that strategy.

On the chopping block are Vevo’s iOS, Android and Windows apps, along with the consumer-facing side of its own site. “To be most...

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