The Retail Equation: Best Buy, Other Retailers Using Third-Party Company To Block Returns

Major retailers, including Best Buy, JCPenny, Victoria’s Secret and a variety of others, have been tracking the return habits of shoppers and secretly punishing those who are suspected it be abusing return policies. According to a report in the Wall Street Journal, the retailers are making use of the services of a third-party company, The Retail Equation, that keeps a running tally of all returns made by each customer in order to prevent potential fraud.

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