The Need for a Human Face When Selling in a Crowded Market

There are few truly innovative and unique products available today. Even those that were once completely unique tend to face some stiff competition after a short period of time. Plenty of businesses have started under the assumption that they were the only one providing a particular product or service, only to find out that was not the case.

That doesn’t mean that your business is doomed for failure though. The trick is in learning to stand out, rather than relying on your product...

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