Taylor Swift Fighting Counterfeit Products By Partnering With Chinese Companies To Sell $60 Branded T-Shirts

Tmall.com (above), along with JD.com, will soon start selling official Taylor Swift merchandise.

One of the most common reasons someone might be tempted to purchase counterfeit product is price — fakes are likely to be much cheaper than the real thing, hence the appeal. So the choice by popular musician Taylor Swift to fight back against counterfeits by selling $60 T-shirts is well, a bit of a head scratcher.

Of course, brands should be able to set their own prices and expect anyone...

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