Strategies for Content Marketing Success in 2017

As we look forward into the brave new world that constitutes 2017, many online marketing strategies have stayed the same. However, it’s always a good time for a refresher — especially when people keep making the same mistakes over and over again. A few essential differences remain between marketing to businesses and marketing to consumers, so I’ll go over a few key contrasting points here.

Use Social Media

First, it’s vital to realize the importance of social media to any...

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