Spotify Adds Tool Allowing Artists to Communicate With Playlist Editors

Spotify’s curated playlists have become prime retail for artists trying to reach a larger audience. The only issue, of course, is getting there.

The old way seemed to be a mix of success and pure luck. The guess is that your song would have to perform well among Spotify’s audience, but there was also the matter of getting it front of the eyes, or ears, of those playlist curators.

To make it a bit easier, Spotify is launching a new tool that will put artists in communication with those...

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