Social Media Stars Align for Fenty x Puma’s Fall ’17 Launch Party in Beverly Hills

Excitement over the newest installment of Rihanna’s Fenty x Puma collection came to a culmination at the release party on Sept. 27 for the fall 2017 line at Madison boutique in Beverly Hills, Calif. The shop hosted the launch event with celebrities, a live DJ and social media influencers to celebrate the release of the brands newest additions. For the third release of the Fenty x Puma line, Rihanna drew inspiration from a number of sources when designing and creating the fall collection....

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