Puma names Jay-Z creative consultant for its basketball operations

The signing of Jay-Z and the three draft pics signal the first time Puma has been into pro basketball since the 1990s.

The athletic footwear and apparel company is hoping to get back into pro basketball in a big way with the signing of Jay-Z as a creative consultant for its brand, reports Complex. In addition to Jay-Z, Puma has also signed top draft prospects DeAndre Ayton from Arizona University, Marvin Bagley III from Duke University, and Zhaire Smith from Texas Tech as brand ambassadors....

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