This article originally appeared in Vulture.
Jimmy Fallon earlier this year ceded the late-night ratings crown to Stephen Colbert. Now, the host of NBC’s The Tonight Show finds himself flirting with a fate that not long ago would have seemed unthinkable: third place. During the first two weeks of the new TV season, Fallon has seen his lead over ABC’s Jimmy Kimmel collapse, falling from more than one million viewers a year ago to fewer than 250,000 viewers last week. And while he’s...