P&G to invest US$100M in its digital innovation centre in Singapore, to partner with startups to co-develop new solutions

The e-centre, P&G’s first outside of the US, will be pivotal to its undertaking of end-to-end digital innovation across supply chain management, e-analytics and e-business

Consumer goods leader Procter & Gamble (P&G), in partnership with the Economic Development Board (EDB), has established a digital innovation centre in Singapore. P&G will also invest more than US$100 million over the next five years to support the e-centre.

With this, P&G aims to strengthen Singapore’s standing...

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