Paul Greenberg of The 56 Group: Being Transformational in Business Goes Beyond Disruptive Technology

There was a lot of big news in the CRM space this week.  Zoho announced a major upgrade to their CRM platform, as did Zendesk.  But the biggest news came by way of SAP’s $8 billion acquisition of survey and analytics platform Qualtrics.  And rightfully so, because that’s some serious money.

It was obvious that SAP CEO Bill McDermott was enthusiastic about the purchase and referred to it as being a transformational moment for the company. Which got my buddy and CRM thought leader Paul...


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