Pantone 448 C is the worst color in the world, according to science

The Australian government commissioned a research firm to find the most repulsive color in the world in order to make it harder to sell cigarettes. Whether that ultimate goal is achieved, the color they found -- Pantone 448 C -- is absolutely terrible.

The post Pantone 448 C is the worst color in the world, according to science appeared first on Digital Trends.

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