Off the Beaten Track, But Not Far: 3 Things to Consider When Planning an International Event

While many predicted the digital revolution would sign the death note of ‘face to face’ tech conferences and trade summits, a quick look at the current events market paints a very different picture. According to the U.S. Bureau of Labor Statistics, by 2020 conventions and events will have ballooned by 44 percent since the start of this decade. Put simply, the conference industry is booming, and if anything, this growth is being driven by the new digital landscape making it easier for up...

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