NFL's Pro Bowl Kiss Cam PSA Proves Love Comes In All Different Forms

The Kiss Cam — what would a sporting game be without it?The famed cam celebrates awkward kisses and puppy love by picking out couples from the crowd. But at this year's NFL Pro Bowl in Orlando, things got a lot more inclusive.In a new campaign called Love Has No Labels, the National Football League partnered with creative agency R/GA and The Ad Council to create the perfect PSA for this Valentine's Day, honouring different forms of love not traditionally shown on the Kiss Cam.



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