More Than Uber

Google’s parent company Alphabet doubled down on its investments in the ride-hailing space on Thursday, leading a $1 billion round in ridesharing company Lyft.

The move may seem curious to those familiar with Google’s investment history. Back in 2013, Google was a major investor in Uber, Lyft’s biggest rival. But in the past four years, alliances, rivalries, and the future of ridesharing have rapidly changed. While some of the talk from Thursday’s announcement has focused on...

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