Maroon 5, Swift And Perry Making it Big in Asia

For decades, the music industry has been benefiting from the rising prosperity and economic boom in Southeast Asia. Countries such as China, Singapore, South Korea, and Japan who, in 2010, managed to surpass the U.S in the sales of physical music (e.g. CDs, music-DVDs, etc.), and thus have become gold mines for consumer businesses related to music, namely ticketing.

Yet, not everyone has what it takes to succeed in the ancient continent. Cultural differences serve as a significant...

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