How Michelle Obama makes a speech in front of 20,000 people feel like an intimate conversation

Michelle Obama’s superpower is her ability to create intimacy at scale.

In Brooklyn’s Barclays Center a few days before Christmas, Michelle Obama invited more than 19,000 of her closest friends to join her for what was billed as “an intimate conversation.” It was the final stop of the first leg of the national tour she’s traveling on to promote her memoir, Becoming (demand for tickets was so high that the tour will pick up again in February and continue into May) — and the crowd...

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