How blockchain is going to impact search marketing

Blockchain will bring transparency to advertising

Blockchain is the basis of many of the technologies currently being developed. TechCrunch mentioned that Maersk and IBM pooled their resources to build a blockchain specific to shipping, showing the extent to which this technology has disrupted established industries and enterprises. Search marketing seems like the least likely place where blockchain would be utilised,  but understanding the benefits of the blockchain suggests that search...

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