Hop Take: We’re Spending More on Beer, but Drinking Less of It

According to market research firm IRI Worldwide, both dollar and volume sales of domestic premium beer brands declined in 2017, while craft, imported, and domestic super premium beers sales climbed. Total U.S. beer sales exceeded $34 billion, essentially falling flat, with volume sales decreasing 0.4 percent and dollar sales increasing 1.2 percent.

Here’s the breakdown:

Domestic premium brands (Bud, Bud Light, Miller Lite, Coors Light, etc.) saw dollar sales decline 2.9 percent, more...

What feeling does this article give you?
Joy
Disgust
Fear
Anger
Sadness

#hashtags to follow:

IRI Worldwide [+]    Bud [+]    Miller Lite [+]    Coors [+]   

More #news: