Here's What Happened at the Moncler and fragment design Launch at Pitti

As part of it's innovative Genius Project, that sees eight different labels reinterpret the brand's most iconic designs, last night Moncler unveiled its collection created by Hiroshi Fujiwara's fragment design label. Taking place at Pitti in Florence and featuring appearances from Steve Aoki, Tokyo skater Shinpei Ueno and model Adrianne Ho, the launch saw the Japanese and European design giants finally come together to present their new pieces.

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