GM Demos Robocars in San Francisco

GM's Cruise subsidiary is tackling a tougher road environment than Waymo faced, but it's keeping a driver behind the wheelPhoto: Elijah Nouvelage/Reuters

Cruise Automation, the self-driving subsidiary of General Motors, has taken  observers on rides in a more challenging environment than rival Waymo chose for a similar demonstration a few weeks ago.

On Tuesday, Cruise sent a few select journalists through the busy streets of San Francisco. Today, it sent investment analysts as well.

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