Glu Mobile Turnaround Taking Shape Thanks To Taylor Swift

Mobile game publisher Glu Mobile (GLUU) appears to be on the path to a turnaround thanks to a helping hand from pop singer Taylor Swift, an analyst said Thursday.

XAutoplay: On | OffBenchmark analyst Mike Hickey upgraded Glu stock to buy from hold and set a price target of 6. Glu shares were up 8%, near 4.10, in morning trading on the stock market today.

Benchmark's upgrade comes a day after Glu announced the first details about "The Swift Life," a new digital entertainment project in...

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