Globo’s Emmy-Winning ‘Side By Side’ Travels to China (EXCLUSIVE)

In a further step toward the conquest of the Chinese TV market, Brazilian TV giant Globo has just licensed period telenovela “Side by Side,” winner of a 2013 Intl. Emmy Award, to China Central Television (CCTV), the country’s leading state-owned network group. Deal marks a significant move, given the notorious difficulty of market penetration in China... Read more »

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