Following a report about misleading ads placed by anti-abortion groups, Google Ads updates its policies

Starting next month, Google will enforce new policies for ads related to abortion in the United States, United Kingdom and Ireland. Google will now require advertisers that want to run ads with abortion-related keywords to apply for certification as an organization that does, or does not, provide abortions. If their ads are approved, they will run with an automatically-generated disclaimer identifying which category they fall into.

The announcement of the new policies comes less than two...

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