Facebook isn't 'free' when the cost is your data — and Zuckerberg knows it

How Tim Cook and Mark Zuckerberg's war of words reveals a profound split — and potential shift — in how technology companies view and respect our privacy.

It began with Tim Cook being interviewed by Kara Swisher and Chris Hayes, following Apple's education event in Chicago.

From Recode:

Cook made that point again today: "The truth is, we could make a ton of money if we monetized our customer — if our customer was our product. We've elected not to do that."

Swisher posed a...

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