Digiday Research: Monetization lags for European OTT video

European publishers certainly don’t see over-the-top platforms as their key video focus, but they are increasing the amount of OTT content they produce according to a recent Digiday survey. That increase in OTT production comes even as publishers state they’re struggling to monetize the content they create for OTT platforms.Three-in-ten publishing executives surveyed at the Digiday Video Summit Europe in Amsterdam this June said their companies are significantly increasing the level of

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