Conor McGregor vs. Ronda Rousey: Who's Really the Biggest UFC Star?

At times, the UFC has found it difficult to successfully promote its top fighters.

Perennial champions like Jose Aldo and Demetrious Johnson have been unable to captivate the audiences that their skills would suggest they can bare.

The reasoning is never actually solidified, but some fingers point at the smaller weight classes having an underclassman-type feel to the bulkier rosters like light heavyweight and heavyweight.

Others go as far as diagnosing this lack of exposure on the...

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