Changing the language in job ads could help bring more women into tech

Over 90 companies, including HP, Accenture, Cisco, and Dell, have signed up to a collective Tech Talent Charter, which aims to promote greater gender diversity in the UK’s tech workforce. The charter, which has also received funding from the British government, pledges to bring companies together to address the industry’s diversity problem—only 17% of tech and telecom workers in Britain are women.

To that end, charter members promise to make tangible changes in how they recruit,...

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