Brian Kane’s “Unvertisement” Billboards Display Artwork Instead of Products Along Massachusetts Highways

All images @Brian Kane, photography by Nate Wieselquist and Simone Schiess

Created as a set of billboards along two Massachusetts highways, “Healing Tool” is a temporary public art installation by artist Brian Kane produced to temporarily relieve stress and promote introspection during one’s monotonous daily commute.

Kane’s digital billboards circulate between pictures of surrounding natural environments, creating “unvertisements” that promote nothing instead of shoving...

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