Bob’s Red Mill’s 89-Year-Old CEO Starts His Day With (Duh) Carbs

Bob Moore shares the morning routines and work habits he’s relied on to run his employee-owned Oregon food brand for four decades.

Lots of people struggle to get up early and eat the right (or any) breakfast to stay energized through the first half of a busy workday. I’ve faced many challenges as the CEO of Bob’s Red Mill, the Oregon-based whole-grain and cereal company I cofounded in 1978, but those two things have never been much trouble for me.

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