Beyond Marching: Clever Campaigns

Missing from the marches on Saturday was Saul Alinsky, the legendary organizer of decades ago who, beyond marching, conceived clever campaigns to drive social change in America -- by driving established authorities crazy.Here is a simple example, in the spirit of Alinsky: In the late 1960s, in San Antonio, Texas, people who were fed up with their utility company overpaid their bill by 1¢. That simple cent, multiplied many times over, tied the bureaucracy in knots. It gave in. From...

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