Balenciaga SS19 Might Love Techno, but Techno Fans Aren’t So Sure

Balenciaga‘s Spring/Summer 2019 collection carries that most Demna Gvasalia of Demna Gvasalia design embellishments: an “I Love Techno” slogan on shirts, zip-up sweatshirts, and a $1,050 tote bag.

While the new season saw the Balenciaga creative director move away from irony-splashed items (DHL, IKEA bags, Crocs) and edge more toward power dressing, Gvasalia clearly couldn’t leave out the playful, logo-re-appropriation edges entirely. But Balenciaga’s techno shout-out...

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