Apple’s New Earth Day Ads Look Nothing Like Usual Apple Ads

Apple commercials are always visually strong. From tapping DJ Khaled and Drake to beautifully choreographed dancing, whatever Apple does is usually pretty slick.

For its 2017 Earth Day commercials, however, the brand goes in a different direction. Using line drawing illustrations, the four commercials go into detail about some of the inner workings of Apple.

Because the commercials are for Earth Day, the ads are focused on the company’s eco-friendly goals. We learn how Apple uses solar...

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