Apple Suing Swatch over ‘Tick Different’ Slogan

Apple has decided to sue Swiss watchmaker Swatch after the company launched a new campaign for its NFC and wireless payments enabled Bellamy wristwatch. The slogan “Tick Different” sounds eerily similar to Apple’s popular 1997 slogan “Think Different”, and Apple alleges that Swatch is doing this intentionally to further its image and branding. Continue reading →

What feeling does this article give you?
Joy
Disgust
Fear
Anger
Sadness

#hashtags to follow:

Swiss [+]    Swatch [+]    NFC [+]    Bellamy [+]    Tick Different [+]    Think Different [+]   

More #news: