Apple car rumors shift into overdrive, on high-octane auto exec hires

If today's cars give you a case of sticker shock, just imagine what you'll feel when you see the price of an Apple automobile in your local showroom. That is, if Apple's rumored plans to make its own brand of car come to fruition. [You're fired -Ed.]

An auto industry executive reportedly hired by the pomaceous company has only helped rev these rumors even closer to the redline.

In IT Blogwatch, bloggers can't wait for planned auto-obsolescence. Not to mention: Twitter is "the opposite of...

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