Aliso Viejo concept Kicks Footwear launches fundraising campaign at Kickstarter

Aliso Viejo-based Kicks Footwear has launched its athletic shoe brand at Kickstarter.

The startup’s goal is to raise $36,000 by Oct. 1. So far, the fledgling concept is struggling. As of Monday, Sept. 11, the campaign had raised $1,828 from 30 backers.

Nice Kicks, bro… Yes it’s actually a brand now! Breathable, lightweight running and sports shoes made for anyone. Shipping worldwide,” the Kickstarter page reads.

The concept was created by Sean Ryan who has worked in marketing....

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