After Strong First Quarter, Amazon Raises Price Of Prime By $20 Per Year

The price of Amazon Prime is going up. Amazon’s premium package, which includes free shipping as well as access to the retailer’s library of films and TV shows, will cost $119 per year beginning in May.

Prime previously cost $99 per year, but Amazon is asking users to pay more due to the value it believes it is offering them. “It’s really nothing more than looking at the state of the program…and the benefit it provides,” said Amazon CFO Brian Olsavsky during the company’s...

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