Aardman Animations And Rapt Are Striving To Make Interactive Content More Emotional

The folks behind Wallace and Gromit and the digital storytelling company want to expand your idea of what interactive video can do.

Concern about a lack of interactive video online and a shortage of emotion in what interactive video there is has brought together Aardman Animations and interactive video technology specialist Rapt Media to create interactive animation Dead Lonely which goes live this week.

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