4 Simple Must-Use Tools to Write Effective Follow Up Emails

A meaningful and effective follow up email builds rapport with the prospect … but how do we do that? What do you talk about?

I’m going to show you four tools you can use to set up trigger events – aka notifications that provide us with information about our prospect – so we know exactly what to say in our next follow up email.

Take for instance, if their company just released a new product, or a competitor just entered the game, or the company blog just published a blog post. These...

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