11 important metrics for app monetization and how to calculate them

Does it seem to you like the number of acronyms populating app development discussions keeps on relentlessly increasing? We at AdtoApp feel your pain. As new technologies are tested, integrated, and adopted, there are more and more dimensions to study. The good news is that app developers have more options to monetize than ever between in-­app purchases and advertising. Indicators help you to maximize your understanding of how your app is being used and how effectively you are monetising...

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