10 Rules for Living the Good Life, According to Sneakerhead Mark Whitfield

Photographer and lifelong sneakerhead Mark Whitfield stars in this cheeky new video, offering up 10 rules for living the perfect life of hype.

The Londoner’s very visible love of Nike, Supreme and KAWS shines through as we’re treated to an insider’s glimpse of an average day in Whitfield’s life. His “rules” range from making sure to get enough exercise (he’s a dedicated runner) and cheese-grilled escalopes, to customizing your treads and being yourself.

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